NFC Enabled Printed Signage

NFC is short for Near Field Communication, which is a form of RFID (Radio-frequency Identification) technology that allows digital information to be transferred at short distances through electromagnetic radio fields. NFC tags are small antennas with a microchip that stores data. They can be programmed with mobile information such as a web link, and transmitted by simply touching an NFC enabled device to the tag. When integrated into printed signage, it allows for shoppers (with compatible devices) to tap NFC enabled signage displays with their mobile device to initiate interaction. This incentives can include downloading an app, opening a mobile website, making a purchase, social sharing, collecting coupons, signing into Wi-Fi and much more.

With this process in mind, the role of printed signage is evolving from one-way static imagery, to a dynamic digital gateway that promotes a mobile exchange with shoppers. This lets brands and stores strategically combine digital content with in-store printed signage and measure print engagement in a whole new way.

40 Visuals offers a range of NFC products that can be integrated and tracked with any of our printed signage medias including posters, duratrans, window vinyls, clings, counter signs, banner stands and more.

Products for Printed NFC Signage

NFC Smart Poster

High quality photo paper laminated with an embedded NFC tag. Send us artwork or let us help you design it.

NFC Duratrans Transparency

Premium backlit film for light boxes, printed and laminated with NFC tags. Available in any size.

NFC Window Decal

Weatherproof  adhesive backed vinyl decal for storefront glass windows that is embedded with NFC tags.

Double-Sided NFC Advertising Stand

The NFC Ad Stand is a sturdy double-sided display that measures 70″ tall and can withstand high traffic areas. Need a non-NFC option? The ad tower is a lightweight, double-sided display for in-store and trade show use.

Acrylic Plexiglass NFC Counter Sign

Clear acrylic NFC counter sign with replaceable NFC poster available in 3 sizes.

NFC Counter Mat

NFC signage option for tables that has a non-slip backing and magnetic polycarbonate sheet to protect the graphic.

NFC Stickers and Blank Tags

Custom Printed NFC Stickers

Use branded artwork or let us design your printed NFC stickers. The tags include an Ntag203 chip by NXP and are compatible with NFC-enabled devices. These custom-printed NFC stickers come in 40mm and 50mm diameters.

Generic Printed NFC Stickers

Pre-printed NFC tags with a generic call-to-action symbol that can be used anywhere to announce NFC compatibility. The tags have an Ntag203 chip from NXP embedded into the back of the tag. These tags are compatible with all NFC devices and come in the standard size of 50mm diameter.

Blank NFC Sticker Rolls

Blank NFC Stickers are mostly used behind pre-printed signage.  Placement can include smart poster signs and counter displays. These stickers are equipped with Ntag203 chips and are compatible with NFC-enabled devices.

Mobile Interactive Print

Now that print signage is a new for of digital gateway used to engage shoppers on the mobile web inside the retail store, brands must deliver value in exchange for the transaction. Today’s shoppers demand instant gratification, and with the growing number of advertising images seen everyday, they will expect relevant digital content that offers value in return.

NFC mobile technology has enhanced the way shoppers interact with retail signage and the possibilities for brands are endless. Brands and stores are now able to attach valuable mobile content to their printed signage and track its effectiveness. Shoppers can simply touch their phone to the NFC hot spot located on the advertisement and instantly open a world of new opportunities to connect.