Few events match the thrill of NCAA March Madness, where slam dunks, buzzer beaters and bracket busters keep fans on the edge of their seats. Since its start in 1939, this basketball tournament has delivered countless unforgettable moments throughout the years. To match the excitement of the tournament and ensure uniform, neutral branding across the tournament, special courts are designed and used throughout the event. This helps bring the tournament’s excitement to life, especially for TV viewers, and gives fans a strong visual connection to the action of each round.
Removable Floor Graphics Bring Excitement to the Court
During March Madness, white, contour-cut adhesive vinyl floor decals can be seen on the baselines of every court. These slip-resistant vinyl floor decals, which are about three feet in height, indicate each round — First Round, Second Round, Sweet Sixteen and so on — and are swapped out after each round as the bracket narrows. Beyond these baseline accents, the entire court design features large center-court graphics, contrasting wood stains on the hardwood within the three-point arc and color schemes outside the court that capture the excitement of each game. Since 2006, Connor Sports, a production mill in Michigan’s Upper Peninsula, has been crafting the March Madness hardwood basketball floors to ensure every inch reflects the excitement of the tournament.
Examples of NCAA March Madness men’s basketball courts used over the years.
Floor Graphics Making an Impact from Stores to Entertainment Venues
Though these basketball floor sports graphics are on full display during March Madness and other basketball events like the NBA All-Star Weekend, they serve many purposes away from the court. You’ll see custom floor graphics used for guiding foot traffic in department stores and entertainment venues, creating multi-media displays and much more. From retail design that draws attention to promotions and product launches, to store signage that keeps customers informed, these prints deliver messages in a big way. With custom signage options available, brands can tailor their floor graphics for any setting.
The magic you see on the court can work just as well in your own space. From college hoops thrills to everyday retail displays, adhesive floor decals offer a versatile and impactful way to communicate and visualize your brand. Ready to bring this energy to your next project? Contact us today to discuss your custom signage needs.
